David Bater

David has owned businesses since 1987. More importantly, he has "walked the walk". Having owned, built and sold many companies during the last 33 years. He founded Automation Authority in 2013 after qualifying as an Infusionsoft Certified Marketing Automation Consultant.

sales and marketing automation

How Much Should You Spend On Marketing In Your Small Business?

By David Bater / Attract New Customers / 5 minutes of reading

So, here’s a question I get asked a lot. How much should I spend when marketing my small business? Ideally, the […]

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The ABCD of Profitable Customer Relationships

Are All Your Customers Profitable? I Say No, Here’s Why

By David Bater / Grow Your Business / 3 minutes of reading

Profitable Customer Relationships, is this a reality? Also, is every job or project worth taking on? I say no, not

Are All Your Customers Profitable? I Say No, Here’s Why Read More

Business Growth or Business Stress

6 Steps to Business Growth Without Affecting Your Work-Life Balance

By David Bater / Grow Your Business / 7 minutes of reading

Are you working too hard, feeling stressed but you want business growth? And, it’s just not happening for you? Did

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